Michael Koenka

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Turning Feelings into Figures: The Art and Science of Success Metrics in Coaching

In our working session, we’ll learn the techniques, strategies and secrets from the world’s top salespeople and leaders. Principles these successful leaders use every day to convince anyone, anytime, anywhere and demonstrate meaningful, measurable progress for themselves and their clients. Regardless of your coaching expertise, you should leave knowing how to easily tell a good measurement from a bad one, and effortlessly apply unobtrusive digital survey, automation and marketing tools into your on-boarding and workflow processes. With the core focus to quantifiably demonstrate and celebrate your clients’ success.

I’m excited about the opportunity to share ideas on helping coaches target, measure and celebrate meaningful client successes; the more we know, the more we can grow. The ETC is clearly a wonderful platform to share this unique approach to personal and professional development.

Who is Michael Koenka

I’m Michael Koenka, a Canadian living in Amsterdam, helping people, scale-ups, and multinationals to convince anyone, anytime and anywhere.

I’ve worked at some of the hottest advertising agencies around the world as an executive digital strategist, managed multi-billion dollar projects, am the social media consult for FleishmanHillard (top 3 PR firms in the world), and been teaching digital strategy to the Masters in International Communication at The Hague University.

I’m also a TED talk presentation trainer and have worked with the best in Europe to help them present on a global stage next to astronauts, nobel laureates, and billionaires, through the Ideas From Europe program

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